water for people
•
branding
•
digital + print design
• branding • digital + print design
For Water for People, a global nonprofit ensuring equitable access to clean water and sanitation, I collaborated on a brand refresh centered on bold new messaging while honoring their legacy. Collaborating with co-designer, Estefania Rivera, we crafted a versatile style to resonate with their diverse, global audience and elevated their digital style guidelines to pass the Web Content Accessibility Guidelines (WCAG) 2.0 AA-level accessibility standards, prioritizing inclusivity and readability. In order to streamline the brand’s implementation, we put together a comprehensive digital + print design collateral packet complete with fundraising templates, social media graphics, email layouts, and multiple brochure styles.